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Title
Text copied to clipboard!Social Media Coordinator
Description
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We are looking for a Social Media Coordinator to join our dynamic marketing team. This role is ideal for someone who is passionate about digital communication, understands the nuances of various social media platforms, and can craft compelling content that resonates with diverse audiences. The Social Media Coordinator will be responsible for implementing our social media strategy, developing brand awareness, generating inbound traffic, and encouraging product adoption.
The ideal candidate is a creative thinker with a strong understanding of social media trends, analytics, and best practices. You will work closely with the marketing, design, and content teams to ensure consistent messaging and branding across all digital channels. Your day-to-day tasks will include content creation, scheduling posts, engaging with followers, monitoring analytics, and reporting on performance metrics.
You should be comfortable using tools like Hootsuite, Buffer, or Sprout Social, and have experience with platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube. A strong grasp of SEO, content marketing, and digital advertising is a plus. This role requires excellent communication skills, attention to detail, and the ability to manage multiple projects simultaneously.
As a Social Media Coordinator, you will play a key role in shaping our online voice and building a loyal community around our brand. If you are enthusiastic about storytelling, digital engagement, and brand building, we would love to hear from you.
Responsibilities
Text copied to clipboard!- Develop and implement social media strategies aligned with business goals
- Create, curate, and manage published content across platforms
- Monitor, listen, and respond to users in a timely manner
- Analyze key metrics and adjust strategies as needed
- Collaborate with marketing and design teams to ensure brand consistency
- Stay up-to-date with current technologies and trends in social media
- Manage social media advertising campaigns
- Track and report on campaign performance and ROI
- Engage with influencers and brand advocates
- Support live events and promotions through social media coverage
Requirements
Text copied to clipboard!- Bachelor’s degree in Marketing, Communications, or related field
- 1-3 years of experience in social media management
- Strong understanding of social media platforms and analytics tools
- Excellent written and verbal communication skills
- Creative mindset with attention to detail
- Ability to multitask and manage time effectively
- Experience with social media scheduling tools
- Knowledge of SEO and content marketing principles
- Basic graphic design skills are a plus
- Team player with a proactive attitude
Potential interview questions
Text copied to clipboard!- What social media platforms are you most experienced with?
- Can you provide examples of successful campaigns you've managed?
- How do you measure the success of a social media strategy?
- What tools do you use for scheduling and analytics?
- How do you stay updated on social media trends?
- Describe a time you handled a social media crisis.
- What is your process for creating engaging content?
- How do you ensure brand consistency across platforms?
- Have you worked with influencers or brand ambassadors?
- What role does social media play in a broader marketing strategy?
